Articles

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By Pat Hammond

A Little Help for Your Tech and Style Woes

 

When you work in the corporate world you have an IT department to handle all those tech challenges - computers, software, and data security. It all seems so easy when the guy from IT shows up, plugs in a few cables, taps a few keystrokes and says "Okay, you're all set." But when you're on your own one of the first things you notice is that all that tech is a little more complicated than it looks. Especially nowadays when everything we do is on a computer or in the cloud.

In this month's episode of Live from the Hive, IT tech Joe Tauras from Team Logic IT will be on hand to talk about software, hardware, and those pesky ransomware viruses. We're also going to be sharing a major announcement about a new podcast.

I'm also going to be joined by featured guest Sharon Jensen from Embrace Your Wardrobe.

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By Pat Hammond

In this month's episode...

In this month's episode of Live from the Hive, the incomparable Tammy Downing from Out of the Box Tours is back in the Hive. Tammy is always a lot of fun and you will definitely want to stay tuned to hear about her latest paranormal and foodie tours around New England.

Also this month, I am super excited to have special guest Jordyn Mastacouris from On Point Consulting.

If you've ever dreamed of starting your own business, you need to put Jordyn on speed dial.


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By Pat Hammond

Love it or hate it, the fact remains the same, The Patient Protection and Affordable Care Act, typically referred to as Obamacare or ACA, has created a lot of headaches for sole proprietors, and with this year's tax penalty for not having ACA-compliant insurance at 2.5% of your household adjusted gross income[1], those headaches have gone from being a gentle throbbing in your temple to an ice pick in your brain.

  • Premiums
  • Out of pocket costs
  • What is covered?
  • What has to be covered to avoid tax penalties?
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By Pat Hammond

Fix-It-and-Forget-It is Not a Marketing Strategy

If I've said it once, I've said it a hundred times. Fix-it-and-forget-it is not a marketing strategy.

Forget about all those stories you've heard about people who put up a website or got a business page on Facebook and became an overnight success. They're urban legends.

It defies logic that with over a billion websites and almost 1.6 billion Facebook users that any one person is going to get noticed in all that noise without at least a little bit of effort.

That effort is what we call marketing and in this month's episode of Live from the Hive I am talking to local inbound marketing strategist Daryl Eames from the Paid Search Society about the ins and outs of maximizing your budget and getting your website in front of the people who want your products and services.


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By Pat Hammond

A Conversation with Tech Guru Norm Gentry

"If you haven't planned for it you're not going to do anything but pay the money" It's a bold statement from a soft spoken man and it sends chills down my spine.

What would you do? What can you do if your computer gets hit with ransomware? What about the Windows 10 upgrade? Is it worth it? Does it really cause all the problems we hear people complaining about on the web?

Between security breaches, viruses and Microsoft's heavy handed upgrades the internet is rife with tales of tech woe so when I met Norm Gentry from SBTI Technology Solutions at last month's Coffee Buzz I jumped on the chance to pick his brain.

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By Pat Hammond

9 More Weeks 'Til 2016 -- Time to Make Some Changes!

Lot's of great conversations this month. I am super excited to sit down with Your Creative Solutionist, the one and only Peter Jude Ricciardi who is sharing the details of his recent re-branding experience, a quick primer on mining content to share on social media and a little insight into what you can do to promote your small business.

I'm also joined by regular pod partner Jen Ryan from Jen Ryan Coaching. As usual, Jen is full of great tips and info as we brainstorm about how your service based business can add products to reach new markets and create new revenue streams. Jen always has the best tips and advice and she makes everything seem so do-able.


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