Articles

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By Pat Hammond

Step Away from the Word doc

As a professional designer I cringe when a client says that they use Word when they need to build an event flyer, and no, it has nothing to do with being a design snob.

No really, I'm serious. I'm not an Adobe groupie. I'll admit to a lingering addiction to Adobe Photoshop, but for most things if a program is relatively user friendly, low cost and does what I need it to do then I'm more than happy to try it.

Word does not meet that criteria. It is not cheap, not user friendly and beyond the scope of word processing it rarely does what you need it to do.

Don't bother to pound me with hate mail, my experience with Word stands on it's own. It's fickle and quirky and no matter how easy you think it is, using Word for anything other than it's original purpose is a crapshoot.

Having said that I understand the appeal.

When you're a small business owner on a tight budget you don't have the time or money to learn the ins and outs of an expensive graphic design program, so today I'm talking about the pros and cons of using an online app called Canva (www.canva.com) to make graphic documents like flyers and social media covers.


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By Pat Hammond

I admit it, I used to be a shareware junkie. There's something about finding all the features I love about those uber expensive programs in a free alternative. Sometimes you get what you pay for, but if you're persistent you might just find an awesome open source program that meets or even exceeds your needs.

Here is a list of my Top 10 Favorite Free Tools:

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By Pat Hammond

I"m always looking for a better way to organize my time and one of my favorite tools is a free online product called Trello.

A cross between a digital whiteboard and index cards, Trello's deceptively simple interface makes it easy to use without all the visual clutter that usually accompanies most project management tools while its robust tool set allows the user to collaborate and manage even the most complex projects.

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