Coffee Buzz Networking:How to Promote Your Business in 2017

by Pat Hammond on Thursday, November 17, 2016

Save Money & Increase Sales

Back in the day, long before the internet and social media, promoting a business was easy. You advertised in the Yellow Pages, you advertised in the newspaper or you advertised on the radio.

It cost some money, but you could count on the fact that people were going to look in the phone book when they needed to find a product or service and if you had the budget to do all three, you could just about guarantee that your business would capture your target market.

Things are different today. With so many ways for customers to look for information and connect with your business, it's essential that your marketing efforts are directed to where your customers are looking.

This month's Coffee Buzz topic is "How to Promote Your Business in 2017."

We're going to talk about how to save money and increase sales by fine tuning your marketing efforts.

We're going to look at online tools like social media, old school tools like advertising, and hybrid activities like collaborations and events. We're also going to brainstorm some ideas to improve how and where you connect with your target customers.

  • Facebook vs. LinkedIn
  • Paid Search & Online Ads
  • Old School Print Ads (newspapers, magazines, direct mail)
  • Collaboration & Events

Join us Tuesday, December 6th, 9:30 AM - 11:00 AM for an open discussion about how to promote your business in 2017.

We've had some great discussions this year and I expect this month's topic will provide the best information we've had yet.


If you haven't heard about Coffee Buzz Networking we're a group of local small business people and freelancers who meet once a month to network, share referrals and connect.

We meet the first Tuesday of the month from 9:30 AM - 11:00 AM at Aroma Joe's Coffee, 2 S. Beech Street, Manchester.

Coffee Buzz Networking is FREE!!!

Meeting Agenda

Coffee Buzz December 6, 2016

  • 9:30 AM - 9:45 AM Introductions & Member News
  • 9:45 AM - 11:00 AM Open Discussion "How to Promote Your Business in 2017"

Feel free to hang out for open networking after the meetup!

Let me know if you have any questions, I can be reached at

Pat Hammond

Editor & Queen Bee at Queen City Buzz